According to Pew Research Center data, about 30% of Americans use astrology or tarot cards once a year. However, a survey of 9,600 adults found that only 10% believe the practice gives them “helpful insights.” Only 1% rely on them “a lot” when making major life decisions. The biggest astrology fans tend to be younger women and LGBTQ+ adults. Those 65 and older are least likely to be astrology fans. However, astrology is still big business: These fortunetelling specialties generated $2.3 billion dollars in revenue in 2024. (newser)

Phone Topic: Do you check your horoscope often?